
The financial and banking literacy and education program is the implementation of an appeal from Bank Indonesia and OJK to provide a better understanding of banking to the community. CIMB Niaga took up the request through the programs Ayo Menabung dan Berbagi (AMDB) and Tour de Bank (TDB) for elementary to high-school students, to provide a better understanding of banking to the public, including that of digital technology in banking services.
Due to COVID-19 pandemic, the Bank has taken the initiative to modify AMDB and TDB program by holding arranging on-line literacy and inclusion program which can be accessed by students via cell phones, laptops or computers, so that the students can participate without having to meet physically and can be done flexibly, anytime, and anywhere.
CIMB Niaga introduced various savings products and financial literacy programs for students, including AMDB and TDB. In 2021, CIMB Niaga opened 5,367 savings accounts for students totaling Rp541 million through the AMDB, TDB, and Community Link #JadiPeduli programs.